Facebook property site gears up to be 'Rightmove killer' - Estate Agent Today
Property Place, the Facebook-based property search engine, has secured a seven figure investment from three funds – and says it is in a position to take on Rightmove.
The venture, launched a year ago and which allows users to search for and share details of properties for sale and rent, is also to rebrand as Property Network.
It is run by entrepreneur Sohail Rashid, who says it has more than 900,000 properties registered, making it the third largest property inventory in the UK. Rashid says it supports 8,000 agents across the UK.
He says he will use the investment for a nationwide marketing campaign to build brand awareness designed to recruit 1m registered users and to expand the listing to 1.2m properties over the next six months.
Rashid said the service is set to be a ‘Rightmove killer’.
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